JCF - Wild Rose Couture

Wild Rose Couture


An increase in working capital allowed Wild Rose Couture to diversify during unprecedented times



Wild Rose Couture offers made to measure women’s evening wear, all designed in their studio in England. Their customers have unparalleled choice in luxurious fabrics and handcrafted accessories all designed to create the perfect dress for any special occasion.

However the implications of COVID-19 meant that Wild Rose would not be able to continue to support their one to one relationships with their customers. They needed to come up with a new plan.


Linda Maristani and Haysam Maristani, Owners and Directors of Wild Rose Couture and their daughters Laila and Olivia initially joined an army of volunteers to start sewing scrubs for our NHS frontline staff, as part of a national campaign to provide much needed PPE.

This was followed by a contract from the Kent National Health Trust to provide scrubs for their employees. The volume of clothing required, along with very precise specifications in the makeup of the garments, meant that Wild Rose Couture needed additional machinery and equipment to speed up the process.


They approach Just Cashflow for funding support for working capital to allow them to diversity their dress making business into creating PPE for the NHS.


Linda indicated that the process of obtaining the additional funding from Just Cashflow was really straightforward. The team were quick to respond to her queries and the funding was made available to her within days. She was very pleased with the process.


In the meantime, Linda and her family have been working day and night in order to fulfil the order requirements for this essential and much needed clothing.